What does “TBT (Throwback Thursday)” mean in the context of social media?

TBT is a popular hashtag used on Thursdays to share old photos, memories, or experiences. It's a fun social media tradition that allows users to reminisce about the past, whether it's a personal memory, a moment from years ago, or even historic events. The hashtag #TBT has become a staple of social media culture, particularly on Instagram, Twitter, and Facebook.

By using TBT, users can engage with nostalgia and reflect on their past, often receiving likes and comments from friends or followers who enjoy seeing the throwback content.

Example

#TBT to this amazing trip last summer! Can’t believe how much fun we had. 🌴 #ThrowbackThursday

What are ways to use “TBT (Throwback Thursday)” on social media?

People use TBT to post old photos, videos, or memories on social media, typically on Thursdays. It can be a personal memory, a throwback to a childhood photo, or a nostalgic reference to past experiences like vacations, events, or even fashion trends. The trend is widely used by individuals, brands, and influencers to engage with their audience and share content that resonates on an emotional level.

Pro Tip

Don’t limit TBT to just personal photos. Brands and influencers can use the trend to share past milestones, product launches, or throwback moments from their history.