What is "Hypergrowth" meaning?

Hypergrowth is when a business experiences exceptionally fast growth, usually exceeding 40% annually over a sustained period. It often happens in highly innovative sectors like technology or emerging markets.

Example

"The tech startup reached hypergrowth within two years, expanding its customer base and revenue at a staggering rate as demand for its product surged."

How is "Hypergrowth" used in business?

In business, hypergrowth is a signal of strong market demand and scalability, often requiring businesses to adjust their operations quickly. It’s a crucial phase for startups aiming to capture market share rapidly.

Pro Tip

During hypergrowth, maintaining a balance between rapid expansion and operational efficiency is essential to avoid scaling too quickly and losing control over the business.